Learning from the Thoughts of the Greatest Thinker in the Mobile World – Steve Jobs


Steven Paul Jobs or most popularly known as Steve Jobs was a visionary and creative genius who ushered humanity to a dimension of futuristic insights and innovations. He was a man who awakened us to a world of endless possibilities, inspiring young minds to dream and make them happen. The legacy left by Jobs is indelible in history. His contribution to the mobile industry has influenced not just the business sector but even penetrated the rest of human activities. Truly his passion and ingenuity became the model for present-day companies, schools, and organizations to optimize their potentials and skills for success.

Pioneering a series of revolutionary technologies during his flourishing years, Steve Jobs is now an epitome for mobile thinkers and innovators. Undeniably, he was the charismatic pioneer for personal computer revolution and consumer electronics field. His original concepts and remarkable accomplishments in Apple have delivered us comfort and convenience that’s beyond our imagination. IPhone, iPod, iTunes, and iPad are only few of his impressive innovations which until now continue to conquer the social and mobile arena.

But apart from these outstanding contributions, Steve is eloquent in making himself clear on certain issues related to marketing strategies and mobile insights especially for his company Apple. Let’s make a rundown of Jobs’ influential thoughts on specific subjects and how this brilliant thinker satisfied the queries of many.

On Flash

Apple has been closely working with Adobe for many years. Steve Jobs clarified why they are not using flash on their products. He stressed out that there decision is not really business-driven; it’s all about technology issues. He said that Flash is controlled exclusively by Adobe and almost by any definition it is closed. He strongly believed that standards relevant to the web ought to be “open”. So instead of using Flash, Apple adopted CSS, HTML5 and Java Script which are all open standards. Further, he nullified the claim of Adobe that Apple products cannot access the “full web” and are unable to play flash games. The truth is, most of the videos accessible in Flash format is also obtainable in a more modern H.264 format, and is viewable on iPods, iPads and iPhones. Meanwhile, Apple products truly cannot play flash games. But no other platform in the world provides over 50,000 games and amusement titles all for free, except the App Store. And when it comes to security, reliability and performance, Apple is excellent for that matter, unlike Adobe Flash which earned the poorest security records in 2009 and the number one culprit for Mac’s crash.

On Music

Steve Jobs deep love for music is one interesting detail that shaped Apple and its leapfrogging success in the music industry. Jobs redefined the future of music by introducing to us a different kind of digital revolution. This vision of the famous CEO really changed the culture of listeners and consumers in availing up-to-date music services. In fact, digital music helped Jobs transform Apple into the world’s most powerful technology company. For almost eight years, Apple was able to sell out 300 million iPods and 10 billion tracks via iTunes music store. His colleagues thought that it was his passion for music that led him to create iTunes and have it surpass the previously-leading Wal-Mart and Best Buy in music retailing.

On Google and Android

Only few of us are aware of the said thermonuclear battle waged by Steve Jobs against Google. The exceptionally-close Google-Apple relationship was tainted with issues concerning patent settlements. This arose when Android came to existence. Steve was so angry and considered Google’s product an act of infringement and betrayal due to its likelihood to Apple’s iPhone which was released in January 2007. In November, exactly eleven months after, Google showed a video of Android that incorporated many of iPhone’s features including touch-screen inventions and its overall look-and-feel. In a book written by Steven Levy, Jobs said that he really felt betrayed by two persons whom he was about to mentor and concluded that Google stole their intellectual property. However, the problem was patched up after FTC indicated that the sharing Board members of Google and Apple are anti-competitive. Eric Schmidt defiantly announced in public that they are not a primary competitor. Google’s first Android phone, Nexus One was released in January 2010 seven months after Schmidt’s public statement.

On Life, Success and Death

Steve Jobs did inspire millions of people around the world with his principles in life. According to him, it is not possible to change your life and influence it. He stressed out that bashing into the walls too much, being contented with having a nice family, saving a little money and having fun are all signs of limited life. He said that life can be much broader once you discover one single fact – that everything you call life was made by people that were no smarter than you. His challenge centers on how you can change those things and build your own. The moment you understand what you can do, the moment you push in, you all have the potential of shaking off the notion that life is there and you only have to live it. Then embrace the reality that you can actually change it, enhance it, and forge your mark upon it. In one of his famous quotes, the great thinker concluded that “We don’t get a chance to do that many things, and everyone should be really excellent. This is our life. Life is brief, and then you die, you know? So this is what we’ve chosen to do with our life.”

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